Shadow Play

ASPI has recently observed a coordinated inauthentic influence campaign originating on YouTube that’s promoting pro-China and anti-US narratives in an apparent effort to shift English-speaking audiences’ views of those countries’ roles in international politics, the global economy and strategic technology competition. 

This new campaign (which ASPI has named ‘Shadow Play’) has attracted an unusually large audience and is using entities and voice overs generated by artificial intelligence (AI) as a tactic that enables broad reach and scale. 

It focuses on promoting a series of narratives including China’s efforts to ‘win the US–China technology war’ amid US sanctions targeting China. It also includes a focus on Chinese and US companies, such as pro-Huawei and anti-Apple content.

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