Alexa+


This new Alexa has been rebranded to Alexa+, and Amazon is emphasizing that this version “does more.” For instance, it can now proactively tell users if a new book from their favorite author is available, or that their favorite artist is in town —and even offer to buy a ticket. Alexa+ reasons through instructions and taps experts in different knowledge bases to answer user questions and complete tasks like “Where is the nearest pizza place to the office? Will my coworkers like it? —Make a reservation if you think they will.”

In other words, Alexa+ blends AI agents, computer use capabilities, and knowledge it learns from the larger Amazon ecosystem to be what Amazon hopes is a more capable and smarter home voice assistant. 

Alexa+ currently runs on Amazon’s Nova models and models from Anthropic. 

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