Allison Morrow


"But a bot that’s 80% accurate —a figure Newton made up, but we’ll go with it —isn’t a very useful consumer product.

"Back in June, Apple floated a compelling scenario for its newfangled Siri. Imagine yourself, frazzled and running late for work, simply saying into your phone: Hey Siri, what time does my mom’s flight land? And is it at JFK or LaGuardia? In theory, Siri could scan your email and texts with your mom and give you an answer. That saves you several annoying steps of opening your email to find the flight number, copying it, then pasting it into Google to find the flight’s status.

"If it’s 100% accurate, it’s a fantastic time saver. If it is anything less than 100% accurate, it’s useless. Because even if there’s a 2% chance it’s wrong, there’s a 2% chance you’re stranding mom at the airport, and mom will be, rightly, very disappointed. Our moms deserve better!"

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